I’m an award-winning designer & strategist reframing problems, navigating ambiguity, and distilling complexity to clarity.
With 6+ years of experience, my work spans Fortune 100 enterprises, SaaS startups, and nonprofits, across 7 diverse industries.*
Currently, envisioning the future of personalization at Verizon & pursuing my MS. Strategic Design & Management at Parsons.
* Telcom, Media, Tech (TMT), Manufacturing & hardware, Consumer goods & retail, social impact, BIOTECH, IT/Identity managementI’ve worked with
Featured work
Notable skills
Leadership
Stakeholder management
Storytelling
Facilitation
Systems-thinking
Project management
Ethical & responsible AI
Experience mapping
Strategic foresight & futures thinking
Innovation strategies
Multi-method research
Opportunity creation
Participatory design & co-creation
Business modelling
Ethnographic research
Insight synthesis
Roadmapping
Service design
Testimonials
“Yasmeen stands out for her strong stakeholder management. She communicates with confidence, handles ambiguity with ease, and ensures alignment.”
— Noopur AMBRE, Senior designer @ verizon“She has taken lead in facilitating design thinking workshops… She proactively seeks feedback, and uses it to improve her growth.”
— Nick Chu, Director of ux @ MOMENTUS“Yasmeen is highly skilled in breaking apart difficult challenges via expert questioning to form early hypotheses.”
— Jill pierce, aNALYST @ VERIZON